Medspa & aesthetics
Booked out, not just beautiful.
Aesthetics is one of the most visually competitive categories online — and one where the prettiest sites often convert the worst. Yours should be gorgeous and answer the four questions that stand between a search and a consultation.
For medspas and aesthetics practices where the consultation is the whole funnel.
The problem
Beautiful, slow, and silent on everything that matters.
Full-screen video, an elegant serif, a gallery that takes eight seconds to load on a phone — and nowhere on the page does it say what a treatment costs, how long it takes, what the downtime is, or who performs it. The visitor leaves and finds a plainer competitor who told them.
What it costs
In aesthetics, the consultation is the sale.
Treatment packages run from hundreds to several thousand dollars. A consultation you do not book is the entire transaction lost, not a fraction of it.
Price is the first thing people search for and the last thing most medspa sites mention. Silence sends them to whoever answered.
Instagram brings people who then check the website and find no way to book. The traffic converts on someone else's page.
AI assistants field a growing share of "where should I get this done near me" questions, and they can only recommend practices whose sites state treatments, credentials and location in a form they can read.
The fix
Keep the beauty. Add the answers.
A page per treatment covering what it does, roughly what it costs, how long it takes, what recovery looks like, and which qualified provider performs it. Real before-and-after work presented properly, consultation booking on every screen, and structured data that makes your treatment menu and credentials legible to search engines and AI assistants alike — on a site that still loads in under two seconds on a phone.
What a medspa build includes
- A page per treatment: what it does, what it costs, how long, what recovery looks like
- Provider credentials stated clearly — the trust signal that matters most in this category
- Before-and-after galleries presented properly and loaded without stalling the page
- Consultation booking reachable from every screen, not just the contact page
- Instagram and paid social traffic landing somewhere that converts
- MedicalBusiness and Service structured data covering treatments, hours and location
Most medspa sites land between $2,500 and $6,000. Exact scope is agreed on the call, before any work starts.
On every build
The technical baseline, whatever your industry.
Server-rendered pages, not a JavaScript shell
Every page ships real HTML. Crawlers and AI assistants that do not run JavaScript still read the whole thing — most template builders fail this outright.
Structured data on every page
LocalBusiness, Service and FAQPage schema, so Google and AI assistants get unambiguous facts about your business instead of guessing.
AI crawlers explicitly allowed
GPTBot, ClaudeBot and PerplexityBot are welcomed in robots.txt, and an llms.txt file points them at your key pages and facts.
Answer-shaped content
Headings phrased as the questions your customers actually type, with the direct answer in the first sentence. That structure is what gets quoted back inside an AI answer.
Built for the Core Web Vitals Google grades you on
Largest Contentful Paint under 2.5s, interaction under 200ms, no layout shift. Measured before launch, not assumed.
Booking and contact that actually work
A real booking flow and a contact form that is tested end to end before you get the link — plus the tracking to see which one people use.
How it works
Four steps. You talk to the person building it.
- 01
A 20-minute call
You tell me what the business does and who you want calling. I tell you straight whether a new site is the right spend, or whether your money is better put somewhere else first.
- 02
I build it
You get a working link in days, not a mockup. Real content, your photos, your services, your pricing if you want it published.
- 03
You review, I revise
Changes go in while you watch. No ticket queue, no account manager relaying messages.
- 04
Live, and findable
Launch, submit to Google, verify the structured data, and confirm the AI crawlers can read it. Then you get the keys.
FAQ
Medspa website questions
Straight answers, in the order people usually ask them.
Get started
Two ways to start. Both take about twenty minutes.
Pick a time on the calendar and we talk it through, or send a message and I will come back to you within one business day. There is no pitch deck and no pressure — if a new website is not the right spend for you right now, I will say so.
Book a call
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Open the booking page in a new tabOr send a message
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